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Persuasive Imagery: A Consumer Response Perspective
  • PDF
  • English
  • Year: 2003
  • Author: Linda M. Scott, Rajeev Batra
The psychology of design : creating consumer appeal
  • PDF
  • English
  • Year: 2016
  • Author: Rajeev Batra; Colleen M Seifert; Diann Brei (eds.)
Marketing Issues in Transitional Economies
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  • English
  • Year: 1999
  • Author: Rajeev Batra (auth.), Rajeev Batra (eds.)
CMOS Analog IC Design for 5G and Beyond
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  • English
  • Year: 2021
  • Author: Sangeeta Singh (editor), Rajeev Arya (editor), M. P. Singh (editor), Brijesh Iyer (editor)
Deciding to Intervene: The Reagan Doctrine and American Foreign Policy
  • PDF
  • English
  • Year: 1996
  • Author: James M. Scott (editor)
Exile: Old Testament, Jewish, and Christian Conceptions
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  • English
  • Year: 1997
  • Author: James M. Scott (editor)
Securing transactions and payment systems for m-commerce
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  • English
  • Year: 2016
  • Author: Sushila Madan (editor); Jyoti Batra Arora (editor)